Voting Is Open for the 2026 Baby of the Year Competition!
There is nothing quite as powerful as a community coming together for a great cause—and today, we get to do it while celebrating America’s sweetest little faces.
Voting is open for the 2026 Baby of the Year competition!
This annual nationwide campaign offers families a platform to share their little ones while joining a massive effort to support vulnerable children across the country.
How the Voting Works & What's at Stake:
Daily Free Votes: Every supporter can cast one free vote every 24 hours to help their favorite baby advance through the public voting rounds.
Real Impact: Voters can also choose to cast additional votes by donations. Funds raised go to DTCare, a registered 501(c)(3) charity, which will issue a grant at the completion of the competition to Baby2Baby.
Making a National Difference: Through the Baby of the Year competition, Colossal supports Baby2Baby—a national nonprofit that provides basic essentials to over one million children in need each year. Over the last 15 years, Baby2Baby has distributed over half a billion critical items to families in need across all 50 states. The Baby of the Year competition has helped deliver a $45 million grant to further their mission.
The Grand Prize: One winning baby will receive $25,000 and appear in a national ad campaign with The Honest Company.*
Need the Full Details?
Whether you are a competing family, a daily voter, or a friend sharing links in the group chat, get all your questions answered in the Official Baby of the Year Competition Guide. It covers everything from round schedules and trust & safety policies to how donation grants are processed.
Still Want to Join? Registration Remains Open
If you have a child under 24 months old and haven't signed up yet, it’s not too late. Registration is still open here, and entry is 100% free for all eligible parents and legal guardians.
It takes a village to raise a child, and it takes a community to lift up families in need. Voting is open now—register your baby, cast your daily free vote, and help support an incredible mission today!
*The national digital ad campaign consists of a feature on Honest’s social media channels and official website, as well as social media ads featuring Honest products run through Honest’s channels.
