Colossal in the News: Bar Boss Media Roundup
Colossal, known as the global leader in fundraising through online competitions for charities, proudly opened registration for the launch of its maiden Bar Boss bartending competition. One beloved bartender from the competition will win $10,000 and a feature on the cover of Bartender Magazine.
The competition is already gaining massive traction with the food and beverage industry media.
Bar and Restaurant highlighted the sponsors, Dos Hombres, an artisanal mezcal made from the legendary craftsmanship of multiple generations of proud mezcal producers and a brand owned by award-winning actors and producers Aaron Paul and Bryan Cranston.
Tequila Raiders’ Pedro Wolfe published a feature article about how proceeds from the competition will benefit the Kind Campaign, an internationally recognized nonprofit that brings awareness and healing to the adverse and lasting effects of girl-against-girl bullying.
Bartender Magazine, known as the No. 1 source and authority for bartending on-premise and beyond, is promoting the story on its homepage. Once the competition is completed, Bartender Magazine will feature the victorious bartender on its cover. In addition, the magazine will honor a second participant of its choosing as the Master Mixologist, awarding a half-page spread to the bartender with the ultimate recipe and photo presentation.
The Spirits Business’ Lauren Bowes highlighted how the US alcohol e-commerce platform Drizly revealed that Dos Hombres was ranked its No. 5 selling mezcal brand. The article described how Bar Boss will help benefit the nonprofit Kind Campaign, which supports a compelling cause and is the aim of the co-founder and Aaron's wife, Lauren, and her fellow co-founder, Molly Thompson.
Park Street, which delivers productivity-enhancing and cost-saving solutions to alcoholic beverage brands from the U.S. and worldwide, also gave Bar Boss a shout-out in its highly circulated newsletter.
Good Spirits News, run by a team of award-winning mixologists, musicians, writers, and photographers, is known for its in-depth reviews and ratings of spirits, beer, and bar tools. This informative website features Bar Boss in their round-up of current-running cocktail competitions.
Listen to the article in the BevNET release found here and read more in in the Focus Daily News.
Other notable shares:
Yahoo Finance shared other notable competition details, including that those eligible can register for free at https://barboss.org/ to become the first-ever Bar Boss.
